Bob the bib
A dental distraction product for kids between 3-14 years of age.
Project Description
The product was designed to reduce anxiety among people going through dental procedures.
Core
Product Design
Tags
Research | Product Design
My role
Designer | User Testing | Market research
Team
Prerna Nayak, Amrita Muruli, Sreelakshmi Pradeep, and I, Shraddha Patil
Brief
For a child going to the dentist's clinic is straight out of a horror movie. The first weird smell that hits you when you enter, the chair too big for the child, Doctors and their scary tools and needies zooming into your face, the light big and bright blazing their eyes. The pain, the smell, the sound, the light, sitting still on the chair as the fear builds.
"Sometimes care looks like healing. Sometimes it looks like distraction when you need it most."
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